01The Problem

Talent is
a business.

Four numbers that explain why creator management is the next category insurance has to invent. Existing wordings stop where creator risk begins.

$250B

Creator economy by 2027

Goldman Sachs

70%

Reliant on one platform for >50% of income

Patreon / Linktree

1–4 wks

Typical manual-review window after a hijacked or disabled account

Instagram Help Center appeal timelines; cf. Telegraph, Dec 2023

£0

Income replacement under standard wordings

Insurer 1 / Insurer 2

02The Market Gap

Sued? Covered.
Losing it all? Not covered.

The gap isn't liability — it's the loss of the business itself. Here is what the standard market actually pays vs. what GMG underwrites.

Coverage

Insurer 1

Insurer 2

GMG

Cyber response

＋

Liability defence

＋

Lost income replacement

—

＋

Sponsor walk-away

—

＋

Platform ban / wrongful suspension

—

＋

PR & reputation rebuild

—

partial

＋

Personal injury / wellbeing

—

＋